OpenAI Consolidates Product Lines! Greg Brockman Simultaneously Takes Over ChatGPT, Codex, and the Developer API

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OpenAI co-founder and President Greg Brockman officially takes over product strategy, consolidating ChatGPT, Codex, and the developer API into a single core product team. (Recap: Anthropic's enterprise adoption rate surpasses OpenAI for the first time — the battle for AI supremacy has only just begun) (Background: An OpenAI tweet beckons to Claude Code users — Codex has a built-in migration tool that transfers chat history and skills in one go) Late but unsurprising, this development sees Greg Brockman — who previously stepped in to cover product duties at OpenAI while AGI deployment lead Fidji Simo was on medical leave — now formalizing that role while continuing to oversee AI infrastructure. In his memo, he stated that the product lines are "naturally converging," and the purpose of the merger is to concentrate resources to push toward Agent. ChatGPT is no longer just a chatbot, Codex is no longer just a coding tool, and the developer API is no longer a standalone product line — all three are being merged into the same team. Thibault Sottiaux, promoted to lead the core product and platform team, was previously the engineering lead for Codex. He is now spearheading the development of a desktop super-app, planning to integrate Codex, ChatGPT, and the Atlas browser into a unified desktop experience. Codex currently has 3 million weekly active users, adding 1 million each month. Now OpenAI wants to fit both programmers and chatters into the same interface — without making either side feel it's complicated. Brockman's phrasing is "investing in a single Agent platform." This direction surfaced back in March, when OpenAI announced plans to integrate the three into a single desktop app. The April update already added background computer operation, an in-app browser, and GitHub PR review features. This personnel reshuffle effectively stamps an organizational seal on that timeline. Nick Turley, who led ChatGPT from zero to 900 million weekly active users, is fully stepping back from the consumer business and moving into the role of enterprise product lead. The signal this transfer sends is clear: OpenAI believes the next phase of growth lies in B2B, not B2C. ChatGPT currently has 9 million paying enterprise users, a 4x increase in six months. Replacing Turley in charge of consumer products is former Instagram VP Ashley Alexander. She spent 12 years at Meta, 11 of which were focused on the Instagram product team, overseeing advertising, creator monetization, and video content. Around the same time, AI video tool Sora has been cut, the science division has been disbanded, and its lead Kevin Weil has departed — mainly because compute has to make way for the Agent platform. What did this OpenAI executive reshuffle change? Greg Brockman officially takes over product strategy, merging ChatGPT, Codex, and the developer API into a core product team. Former Codex lead Sottiaux is promoted to product chief, spearheading super-app development. Why was ChatGPT driving force Nick Turley moved off the consumer business? Turley moves into the role of enterprise product lead, reflecting OpenAI's shift in growth focus from consumer to enterprise. ChatGPT's paying enterprise users have reached 9 million, quadrupling in six months, and will be the main revenue engine for the next phase.

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